US Lacrosse, the national governing body of lacrosse, and One Beat CPR + AED have agreed to enter a new relationship designed to further enhance safety efforts in lacrosse. 

One Beat will be the designated “preferred provider” of automated external defibrillators (AED) for US Lacrosse, and will offer a discounted rate for AED purchases by US Lacrosse members, teams, leagues and organizations. US Lacrosse will provide marketing support for One Beat AED devices to the lacrosse community, in addition to providing ongoing education about the importance of having AED devices.

“This is a win-win relationship all the way around,” said Dr. Bruce Griffin, director of the Center for Sport Science at US Lacrosse. “Our ultimate hope is to equip as many members of the lacrosse community as possible with these life-saving devices, and we appreciate One Beat’s commitment to help make that happen by offering valuable discounts to US Lacrosse members.”  

Sadly, sudden cardiac arrest can happen to anyone, anytime, anywhere and at any age. The most effective treatment for sudden cardiac arrest, as well as the phenomenon of commotio cordis, is the timely delivery of a life-saving shock or defibrillation. AEDs are portable and easy-to-use devices that deliver potentially life-saving defibrillation therapy quickly and effectively to try to restore the heart’s normal rhythm.

Commotio cordis is a potentially catastrophic occurrence among lacrosse athletes that results in sudden cardiac arrest. Commotio cordis occurs when a blunt, but often relatively mild, blow to the area of the chest directly over the heart occurs during a precise moment of the heart's cycle, leading to sudden cardiac arrest. 

One Beat offers a number of different AED unit styles, and will be providing discounted rates to US Lacrosse members on four different models. More information is available on the company’s website at https://onebeatcpr.com/landing/limited-time-offer/

“We believe we all play a role in saving lives. Combined, our efforts and influence to raise awareness are stronger and accomplish more,” said Lon Rosen, founder of One Beat and a twelve-year veteran with the Key Biscayne Fire Department. “Our national reach and affordable pricing means that even in tight times, we make it possible to place AEDs. In essence, this partnership places lifesaving AEDs in more hands to help reduce the number of cardiac failure deaths.”

Headquartered in Florida, One Beat was initially established as a CPR training center offering approachable, enjoyable and affordable lifesaving education classes for families, schools and businesses, One Beat has grown into a national company offering defibrillators and accessories. One Beat is committed to providing the best training at affordable prices boasting the most reliable customer service in the industry. Learn more about its products and services at https://onebeatcpr.com/