Part of the challenge of any endeavor is getting buy-in from participants. Growing the game of lacrosse, especially among non-traditional participants, is no different.

“The biggest obstacle is getting girls through the door,” said Alecia Ivery, senior program manager for Girls in the Game, an organization that provides sports, health and leadership programming for girls ages 7-18.

Ivery says that one of the keys to getting engagement is to have enough flexibility to adapt to the needs of the participants. 

“As a coach, sometimes you come in with a nice awesome plan and all of a sudden it doesn’t go that way,” Ivery said. “So you have to be flexible in that sense.”

Ivery shared a number of suggestions about recruiting girls of color in a recent Urban Lacrosse Alliance video produced by US Lacrosse.

“When they know that you are trying to get them involved in doing something fun and you really sell your program, then the cultural differences can be put aside,” Ivery said. “Girls love sports and they want to play. It’s just important to give them an environment where they feel comfortable to do so.”

Urban Lacrosse Alliance Videos

US Lacrosse has produced a series of short videos that are designed to assist program leaders in various aspects of administering a ULA program.

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